Dale Price is the Founder and CEO of Access College America, a premier STEM-focused college admissions planning agency. Under Dale's leadership, the organization has earned more five-star reviews than any other in the state, reflecting its excellence in community contributions, collaborations, and client satisfaction. Since 2017, Dale has engineered the growth of a multi-layered comprehensive suite of services, including test prep, essay coaching, and specialized consulting for a diverse intake of families.

In his role as CEO, Dale drives the company’s financial performance, overseeing profit and loss management while implementing competitive pricing strategies. He continuously monitors market trends to innovate and expand service offerings, ensuring the firm remains at the forefront of the profession. Dale has also led the diversification of the consultant team, aligning expertise with market demands, including experts in career exploration, STEM coaching, and highly selective universities.

Dale’s executive oversight extends to strategic partnerships, where he has forged key alliances with local high schools, libraries, and civic organizations, significantly amplifying brand visibility and market penetration.

Under Dale’s leadership, Access College America has become a highly sought-after agency, consistently guiding scholars to gain admission to the nation’s most prestigious colleges and universities. Year after year, their scholars secure spots in elite honors programs and receive millions of dollars in scholarships, solidifying Access College America as a trusted and nationally recognized leader in the field.

Dale holds an MBA from the University of Redlands and a BA in Psychology with a minor in Government from the University of Texas at Austin. He resides in Austin, Texas, with his husband, a Harvard-trained anesthesiologist, and their two children, Charlotte and Elliott Lundie-Price.